Investor information
Building the MVP. Round open.
Billingz is in MVP development and preparing for early market validation. For investors, partners, or strategic conversations, the materials are below.
◆ Series Pre-seed · Sofia · Bulgaria
Investor presentation
05 / 2026 · V1.0 · 22 slides
Stage · In build v1 · Billingz EOOD · Sofia, Bulgaria
Unit economics
SaaS fundamentals.
Blended across Free / Core / Control / SafeGuard.
Retention-driven · ~24 months average lifetime.
Product-led + accountant distribution channels.
Software margin profile · subscription revenue.
LTV : CAC = €360 / €100 = 3.6× - above the 3× SaaS benchmark. Distribution defends CAC: invoices carry brand exposure, accountants leverage to many users, peer referrals compound.
Break-even to scale
Three phases. Compounding economics.
Break-even sits at roughly 3,300 paying users on base ARPU. From there, the same distribution loops keep compounding, each phase needs less to reach the next.
Channels that compound
Product-led
Distribution via every invoice sent. The product markets itself.
Accountants
One channel relationship manages many downstream users.
Paid
Layered on top, only to scale already-validated channels.
Expansion
Subscription tier upgrades and automation lift ARPU over time.
Use of funds
€700K, deployed for distribution and product depth.
The MVP build is founder-funded. This round funds the move from MVP to launch, validation with first users, and the build-out of the SafeGuard, Momentum, and Control layers.
Product & Engineering
Build and extend Core → SafeGuard → Momentum → Control.
Growth & Distribution
Activate embedded loops (invoices, accountants, referrals).
Operations & Team
Lean execution: ops, coordination, support.
Legal & Compliance
VAT-registered, EU readiness.
Total allocation · €700,000 · 100%
Valuation logic
Why €2.8M pre-money.
Early-stage EU SaaS is typically priced at €2M-€6M pre-seed. Vertical SaaS with clear monetization and a proven operator sits toward the upper half. Billingz prices at the lower-middle, with risk already taken down.
For ~20% equity.
Within the €2M-€6M EU pre-seed band.
Subscription revenue from launch, not later.
MVP build founder-financed, not capital-dependent.
Return potential
Base case: 4-8× return.
Upside is driven by ARPU expansion, multi-user adoption, and the accountant channel scaling. Entry at €2.8M pre-money against a €9-30M implied range is where the asymmetry sits.
The deck
The full picture, 22 slides.
Everything on this page, in presentation form, plus the detail behind it.
Billingz Investor Deck
The complete investor case: product, market, distribution loops, unit economics, valuation logic, and roadmap, in one document.
- Product & market
- Distribution & unit economics
- Valuation logic
- Roadmap to scale
Roadmap
From MVP to scale.
Get in touch
Want to talk about the round?
The founder handles investor conversations directly. Send a note and we’ll set up a call, share the data room, or answer whatever you need to make a decision.
This page is for informational purposes only and does not constitute an offer to sell or a solicitation of an offer to buy any securities. Billingz EOOD · Sofia, Bulgaria · Reg. No. 208766693.